With a legacy of over 150 years KR’s vision has been to drive Oman to the forefront, through multiple progressive initiatives, assisting various sections of the society to be in tune with the progress and overall development of the nation.
Subsequently, the efforts of giving back to the society lead to Eshraqa being instituted formally with an objective to direct the resources to assist the ecosystem engaged in the welfare of the community into specific areas namely Eshraqa Cares, Eshraqa Heals, Eshraqa Learns, and Eshraqa Mentors, aligning it to the socio-economic development of Oman.
Considering Vision 2040 and the need of the hour to diversify the Oman Economy as well as the emphasis on SME’s being the foundation stone of the new development era, Eshraqa Entrepreneurship Academy, now Tasees was founded under the 4th Pillar - Eshraqa Mentors as a platform to build a sustainable entrepreneurship culture and address the futuristic economic goals of Oman. Tasees enables those with an entrepreneurial mindset to transform their entrepreneurial dreams to reality and become active contributors to the economic development of the country.
With a gamut of interventions at all the stages, Tasees caters to the entire spectrum of the entrepreneurial journey starting from validating a business idea to effective business strategy development and execution, finally bridging the gap between the entrepreneurs and potential investors from across the globe.
With these innovating solutions and the multifaceted experience of the team, Tasees has till date touched the lives of several entrepreneurs, few of whom are successfully running their businesses and actively contributing to the economy, while a few more are in the process to launch their businesses soon.
Some of the business under Tasees’s initiatives are:
For providing Individuals and Corporate Houses a platform to choose from a large selection of goods, including personalized gifts, anniversary gifts, and corporate gifts.
Wholesale Web aggregator for enhancing the Supply chain from wholesalers to restaurants and small retail shops
Manufacturing of pure Frankincense extract, natural cosmetics and wellbeing products using frankincense and its global and local distribution through electronic channels.
Manufacturing of sweets and chocolates using dates
Providing digital content and social media management for women home business owners across Oman.
Providing complete digital media marketing solutions to small businesses and corporate houses
Last Mile Connectivity and IT Solutions
Architectural and Interior Design and Consultancy
An Omani Fusion Restaurant Chain, Salalah with outlets at:
A Trading and Contracting Company into:
Manufacturing and Supply of Shades and Pergolas
Medical Supplies Company into:
High end Omani Fashion Brand into:
A boutique for Handmade Organic Soaps, Perfumes, Face and Body care products with a Showroom at Al Araimi Boulevard and exporting the products around the world
Oman manufacturer of Handmade incenses, fragrance lotions and sprays with a Showroom at Al Araimi Complex and exporting the products around the world
Under the initiatives of Tasees, these entrepreneurs are now preparing for their leap in becoming contributors in the overall growth and diversification of the economy
The Road Ahead
In the long term, Tasees via its SME integration program, will set the stage for business houses integrating their businesses with MSME’s, launch a Seed Stage Investor group / Venture capital group with investors from across the globe to bring funding for interesting projects in Oman, support in enhancing the success rates of MSME’s in Oman via its handholding and consultancy services, assist in creating business clusters with SME integration for economic diversification and also create a platform for successful Omani Entrepreneurs to share their stories to imbibe a culture of entrepreneurship among the youth.
Ultimately Tasees aims at building an integrating culture of creativity, add value and address the futuristic economic goals in Oman, facilitating social progress and welfare. With Tasees, KR is creating waves in the SME Ecosystem and will be a flag bearer of Social responsibility initiatives aligned to the future growth plans of Oman.